The Internet Index

Number 20
Inspired by "Harper's Index"*
Compiled by Win Treese ( treese@OpenMarket.com)
10 October 1997

Here is Internet Index #20 and the directory of all editions.

Percentage of employers who think the Web has raised productivity: 48
Source: Society for Human Resources Management, reported in Wall Street Journal, 10/7/97

Percentage of poster ads with URLs at Boston's Government Center subway station: 10
Source: Personally counted on 10/3/97

Percentage of Internet hosts in the U.S. as of January, 1997: 58
Source: Scientific American, July, 1997

Number of Web rings (chains of related Web sites) listed at webring.com: 18,689
Source: webring.com

Number of stocks listed in Mecklermedia's Internet Stock Index: 35
Source: Internet Stock Index

Approximate number of page views at Yahoo, in millions per day: 38
Source: David Filo, quoted in WebWeek, 9/15/97

Percentage of U.S. public schools connected to the Internet, in 1994: 35
Percentage of U.S. public schools connected to the Internet, in 1996: 65
Source: USA Today, 10/7/97, p. 13A, citing US Dept. of Education

Number of Internet hosts registered in Andorra: 155
Source: Network Wizards Internet Domain Survey, July, 1997

Percentage of Internet hosts registered in .com: 23
Source: Network Wizards Internet Domain Survey, July, 1997

Number of issued patents mentioning the word "Internet": 170
Source: IBM Patent Server

Percentage of commercial Web sites attracts advertising revenue: 16
Source: Activmedia survey, reported in PC Magazine, 9/9/97

Percentage of people who remember a banner ad from a Web site: 12
Percentage of people who remember a TV ad: 10
Source: Millward Brown, reported in WebWeek, 9/29/97

Range of prices to reach 1000 adults through Web advertising, in dollars: 40-70
Range of prices to reach 1000 adults through advertising during "Seinfeld", in dollars: 20-30
Source: Wall Street Journal, 9/25/97

Percentage of CIOs planning to increase Internet spending significantly in 1998: 31
Source: Deloitte & Touche survey, reported in WebWeek, 9/29/97

Cost of a virtual plot (with picture) at The Cemetery Gate, in dollars: 50
Source: The Cemetery Gate


Copyright 1997 by Win Treese. "Harper's Index" is a registered trademark of Harper's Magazine Foundation. Send updates or interesting statistics to treese@OpenMarket.com

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